The firms that capture value from AI aren't smarter. They have better implementation. That is what we build.
The Foundation Diagnostic scopes where AI can actually move your firm. The build tiers that follow install the working systems, measure the lift, and leave you with data that stays on your infrastructure.
Not ready to book? Ask one question first.
Most real estate operators have bought the tools and put teams through training. Few have seen a measurable change in how the firm operates.
91% of organizations report an "AI value gap": adoption without value capture. The fix is not another tool. It is someone who builds the process with you around your tools. That is what HurdleWorks does.
Thomson Reuters, Future of Professionals 2026, 1,500+ organizations.
I spent a decade building the systems that run institutional debt originations and real estate development platforms. HurdleWorks brings that systems discipline to owner-operator firms, with AI.
The Foundation Diagnostic
One engagement, one deliverable, one clear answer: where AI can move your firm, what it will take, and whether it is worth doing before you commit.
20 minutes, free. We decide together whether a diagnostic is worth it.
Two to three weeks. Your operations, reviewed and measured.
Yours to keep, whatever you decide.
Build from the baseline, or stop there.
The deliverable
- Workflow mapWhere AI can measurably improve your operations, ranked by return and lift.
- Baseline scorecardTime saved, cost avoided, or revenue accelerated, measured for your firm.
- RecommendationWhether to proceed, in plain terms.
Why it is paid
The call decides fit. The diagnostic produces a baseline you can audit, and it puts our incentive next to yours. If we cannot show you where the value is, we should not be building it.
Who this is for
- You run the firm and make the calls.
- No chief digital officer on staff.
- No six months for an internal pilot.
- Firms that want a brand-name data platform.
- A subscription and a training day.
Code first, AI last, and a check that can fail.
Does the load-bearing work.
Used last, bounded, and logged.
Can fail. A wrong output says so before you act.
Act on a checked output.
Your data stays yours
Everything we build runs on your tenant. No secondary use of your data and no training anyone's model on your portfolio. It is a term in our contract, not a setting in their dashboard.
Built for real estate
Generic AI consultants do not know what a cap rate shift means mid-diligence, what triggers a re-underwrite, or how a lease-abstract error compounds through a valuation. We build for the way real estate firms actually operate.
Every client gets a number that is theirs, not a category average.
Only 18% of organizations surveyed by Thomson Reuters measure AI return at all. We do not claim your savings. We instrument them.
Hours, cost, error rate, and the firm metric each workflow ties to.
The same fields, re-measured.
What held, what drifted, what to build next.
De-identified, and only with your written consent.
| Workflow | Hours / month | Loaded rate | $ / month | 30-day result | Quarterly result | Firm metric |
|---|---|---|---|---|---|---|
| Lease abstraction | Day 30 | Quarter 1 | ||||
| Your next workflow | Day 30 | Quarter 1 |
My firm has a dozen people. Is this for us?
Yes. The diagnostic is scoped to your firm as it exists, and the unit of work is a workflow. We start with the ones that make the most difference fastest.
How is this different from a vendor demo?
A demo shows what one tool does. The diagnostic tells you whether any tool fits your operation, and what it would take. There is no subscription to sell you.
Do we need to be using AI already?
No. The diagnostic starts wherever you are, including from zero.
One call to scope it. Two to three weeks to an answer.
Not ready to commit? Ask one question.
Send one question about your operations. I will tell you whether AI is likely to move the needle, within two business days. No pitch.
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- JLL, Global Real Estate Technology Survey 2025. 1,500+ senior CRE decision-makers. Share of owners who have started AI pilots; share achieving most of their AI goals.
- Thomson Reuters, Future of Professionals 2026. 1,500+ organizations across professional services. Share reporting an AI value gap; share measuring AI return.